“Sustainable on Paper”, a documentary film by journalists An-Katrien Lecluyse and Leopold Broers released in Belgium in 2011, is now available on the internet. The film broadly denounces the FSC certification of plantations owned by one of the biggest eucalyptus and pulp companies in Brazil, Veracel Celulosa, a joint venture of Brazilian-based Fibria and Swedish-Finnish transnational Stora Enso.
The documentary reveals that FSC certification does not guarantee “sustainable management”, which means the FSC label is merely a means of deceiving consumers into buying the company’s products. At the same time, it demonstrates that the unsustainability of eucalyptus monoculture plantations, certified by the FSC, is directly linked to the excessive consumption of paper in the countries of the North.